274 lines
12 KiB
Markdown
274 lines
12 KiB
Markdown
# 系列产品 / 型号 Lineup 对比信息图海报模板
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本文件用于生成"以单一品牌的全产品线 / 全型号 / 全 SKU 为主体，按等级 / 系列 / 类目分行排列，配 legend / icon key / 卖点 chart"的奢华 catalog 风信息图海报。
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典型用途：
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- 乐器品牌全 lineup 海报（PRS / Fender / Gibson / Boss…）
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- 汽车品牌车型谱系海报（Porsche / Audi / Ford…）
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- 钟表 / 镜头 / 笔 / 高端硬件品类系列对比
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- 收藏家级海报 / 博物馆级品牌致敬图
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- 年度 catalog 或 anniversary 海报
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- 经销商门店墙面挂图
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特征（与现有 poster / infographics 模板的区别）：
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| 模板 | 用途 |
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| `infographics/comparison-infographic.md`（已有） | A vs B / 套餐档位 / 误区对比（≤ 6 项） |
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| `infographics/legend-heavy-infographic.md`（已有） | 高密度科普 / 因果链 / 演化（不强调产品 lineup） |
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| **本模板**（新增） | **30+ 个 SKU 同时展示，按 tier × series 矩阵排列，含图例** |
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**核心特征**：30-50 张产品 thumbnail 同时出现，靠 tier key + icon legend + tonal chart 让读者一眼看懂"我应该买哪一型"。
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## 适用范围
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- 单品牌 30+ SKU 的 lineup 致敬海报
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- 经销商门店挂图 / 收藏家海报
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- 年度 catalog 一图概览
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- 周年 / anniversary 纪念海报
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- B2B 招商「我们有多少 SKU」展示
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## 何时使用
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- 用户提到"全 lineup / 全产品谱系 / 全型号 / 收藏家海报 / catalog 一图"
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- 单品牌产品数量 ≥ 20
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- 用户想强调「品牌历史 / 产品线广 / 选择丰富」
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不要使用：
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- ≤ 6 个产品的对比 → 用 `infographics/comparison-infographic.md`
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- 单产品多角度 → 用 `product-visuals/exploded-view-poster.md`
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- 单产品高级影棚图 → 用 `product-visuals/premium-studio-product.md`
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- 多品牌混合对比 → 不适用（本模板强调单品牌）
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## 缺失信息优先提问顺序
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1. 品牌名 + 类目（PRS 吉他 / 保时捷汽车 / 万宝龙钢笔…）
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2. 总 SKU 数（20-50 较合适，超过 60 单格塌陷）
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3. 分行依据（tier 等级 / series 系列 / 年代 / 价位…）
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4. 是否需要 icon key / tonal key / spec key（影响顶部图例数）
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5. 配色基调（**dark luxury / 白底 minimal / 复古沙金**）
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6. 比例（默认 3:4 竖版）
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7. 是否包含品牌签名 / 印章 / seal 装饰
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## 主模板：奢华 lineup 对比信息图海报
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📖 描述
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竖版海报，header（主标 + 副标 + 签名 + 双印章）+ 顶部 3 个 legend key + 中部 6-8 行产品矩阵（按 tier 分行），每行左侧标 tier 名、右侧排 6-7 个产品卡。
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📝 提示词
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```json
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{
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"type": "luxury vintage lineup comparison infographic poster",
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"goal": "生成一张奢华 catalog 风的品牌全产品线对比海报，30+ SKU 同时呈现，配等级 / 图标 / 风格图例",
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"subject": "{argument name=\"subject description\" default=\"a highly detailed, vertically oriented PRS electric guitar lineup chart designed like a premium museum poster or collector's reference board\"}",
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"style": {
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"overall": "{argument name=\"overall style\" default=\"ornate, dark, glossy, high-contrast, gold-foil typography, elegant wood-and-metal textures, symmetrical grid layout, premium catalog aesthetic, subtle vintage patina, ultra sharp graphic design\"}"
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},
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"branding": {
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"main_headline": "{argument name=\"main headline\" default=\"THE LEGENDARY LINEAGE OF PRS GUITARS\"}",
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"subheadline": "{argument name=\"subheadline\" default=\"EVERY ICON. EVERY LINE. ONE HERITAGE.\"}",
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"signature": "{argument name=\"signature\" default=\"Paul Reed Smith\"}",
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"left_seal": "{argument name=\"left seal\" default=\"PAUL REED SMITH GUITARS\"}",
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"right_seal": "{argument name=\"right seal\" default=\"MADE IN MARYLAND U.S.A.\"}"
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},
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"palette": {
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"background": "{argument name=\"background palette\" default=\"black and deep charcoal with dark figured wood accents\"}",
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"primary": "{argument name=\"primary color\" default=\"antique gold\"}",
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"secondary": "{argument name=\"secondary color\" default=\"cream\"}",
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"accent_colors": ["deep green", "teal", "royal blue", "purple", "gold", "burgundy"]
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},
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"layout": {
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"format": "{argument name=\"format\" default=\"single-page vertical poster\"}",
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"aspect_ratio": "{argument name=\"aspect ratio\" default=\"3:4 portrait\"}",
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"header": {
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"position": "top",
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"elements": [
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"large central title",
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"small tagline below",
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"script signature",
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"2 circular emblems in upper left and upper right",
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"{argument name=\"legend count\" default=\"3\"} horizontal legend boxes under the title"
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]
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},
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"sections": [
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{
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"title": "{argument name=\"key 1 title\" default=\"PRESTIGE TIER KEY\"}",
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"position": "upper left below title",
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"count": 6,
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"labels": ["{argument name=\"tier 1\" default=\"SE\"}", "{argument name=\"tier 2\" default=\"S2\"}", "{argument name=\"tier 3\" default=\"CE\"}", "{argument name=\"tier 4\" default=\"CORE\"}", "{argument name=\"tier 5\" default=\"WOOD LIBRARY\"}", "{argument name=\"tier 6\" default=\"PRIVATE STOCK\"}"]
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},
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{
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"title": "{argument name=\"key 2 title\" default=\"PICKUP ICON KEY\"}",
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"position": "upper center-right below title",
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"count": 7,
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"labels": ["HH", "HSH", "P-90", "SOAP", "58/15", "TCI", "Bass"]
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},
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{
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"title": "{argument name=\"key 3 title\" default=\"TONAL CHARACTER KEY\"}",
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"position": "upper right below title",
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"count": 7,
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"labels": ["Warm / Vintage", "Balanced / All-around", "Bright / Articulate", "High Gain / Modern", "Blues / Classic Rock", "Metal / Progressive", "Funk / Soul / Clean"]
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},
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{
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"title": "{argument name=\"row 1 label\" default=\"CORE\"}",
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"position": "first main row left label",
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"count": 7,
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"labels": ["{argument name=\"row 1 model 1\" default=\"Custom 24\"}", "McCarty 594", "DGT (David Grissom)", "Custom 22", "Hollowbody II", "SC 594", "row category panel"]
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},
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{
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"title": "{argument name=\"row 2 label\" default=\"S2\"}",
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"position": "second main row left label",
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"count": 6,
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"labels": ["S2 Custom 24", "S2 McCarty 594", "S2 Standard 24", "S2 Vela", "S2 Singlecut", "S2 Mira"]
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},
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{
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"title": "{argument name=\"row 3 label\" default=\"SE\"}",
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"position": "third main row left label",
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"count": 6,
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"labels": ["SE Custom 24", "SE Standard 24", "SE Paul's Guitar", "SE Santana", "SE Hollowbody II", "SE Mark Holcomb"]
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},
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{
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"title": "{argument name=\"row 4 label\" default=\"CE\"}",
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"position": "fourth main row left label",
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"count": 6,
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"labels": ["CE 24", "CE 22", "CE 24 Semi-Hollow", "CE 24 Floyd", "CE 24 Satin", "CE Bass"]
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},
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{
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"title": "{argument name=\"row 5 label\" default=\"BOLT-ON SERIES\"}",
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"position": "fifth main row left label",
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"count": 6,
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"labels": ["NF 53", "Silver Sky", "NF 3", "NF 53 Satin", "DGT Bolt-On", "Studio"]
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},
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{
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"title": "{argument name=\"row 6 label\" default=\"PRIVATE STOCK\"}",
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"position": "sixth main row left label",
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"count": 6,
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"labels": ["Dragon I", "Frostbite", "#4004", "The Tree of Life", "#8731", "PS DGT"]
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}
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],
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"footer": {
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"position": "bottom",
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"elements": ["small badge at lower left", "centered company line", "right-side script signature"]
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}
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},
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"content_grid": {
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"total_models_shown": "{argument name=\"total model count\" default=\"37\"}",
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"card_design": "{argument name=\"card design\" default=\"each product card contains a guitar render, model name, year, small pickup icons, a short descriptive blurb, and origin/wood specs at the bottom\"}",
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"row_side_panels": 6
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},
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"visual_details": {
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"products": "{argument name=\"product description\" default=\"front-facing electric guitars with varied body shapes and highly polished figured maple tops, metallic and transparent finishes, some solid colors, some natural wood\"}",
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"typography": "all caps serif headlines, small serif body text, script signature accents",
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"borders": "thin decorative gold rules around every panel and the full poster",
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"lighting": "studio-lit products against dark panel backgrounds",
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"render_quality": "clean infographic precision with realistic product renders"
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},
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"camera": "straight-on flat poster view, no perspective distortion, centered composition",
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"quality": "ultra detailed, print-ready, high-resolution editorial infographic, luxury brand poster",
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"constraints": {
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"must_keep": [
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"30+ 个产品 thumbnail 必须可读且方向统一（同一视角）",
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"tier 行左侧 label 清晰",
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"顶部 3 key（tier / pickup / tonal）必须可对应到产品卡上的小 icon",
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"签名 / 印章 / 主标 / 副标都必须出现",
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"整体一致深色 + 金 / 沙白配色"
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],
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"avoid": [
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"产品方向不统一（一个正面一个 45° 一个仰拍）",
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"label 不对齐导致行不像 catalog",
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"30+ 产品挤在 1:1 方图里 → 必须竖版 3:4 或更长",
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"色彩超过 4 主色 + 6 accent",
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"产品名拼写错误（lineup 海报核心是产品名，必须正确）"
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]
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}
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}
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```
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### 参数策略
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- **必问**：brand name、product category、6 个 tier 名 + 每行的产品名清单
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- **可默认**：style overall（按品类自动）、palette、aspect ratio
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- **可随机**：description blurb（按产品自动）、card 上的 spec 文字
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### 自动补全策略
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- 用户给"PRS 吉他全 lineup" → 用模板默认 6 行 × 6-7 SKU 结构
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- 用户给"汽车品牌"+ 几个车型 → 自动按"轿车 / SUV / 跑车 / EV"分行
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- 不指定 legend 数 → 默认 3 个（tier / 核心 spec / 性格）
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## 变体 1：浅色极简 minimal（适合科技 / 设计品牌）
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📝 提示词
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```json
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{
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"type": "minimal lineup comparison poster, light edition",
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"style_override": {
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"overall": "clean white / light gray background, thin sans-serif typography, no gold foil, no ornate borders, only thin hairlines",
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"palette": "off-white background, soft gray dividers, single accent color from brand (e.g. orange / blue / green)"
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},
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"use_case": "Apple / Tesla / Bose / 设计驱动品牌"
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}
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```
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### 何时选这个变体
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- 科技 / 设计品牌（不适合奢华金箔）
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- 想要极简 / 现代感
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- 单一 accent 强对比
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## 变体 2：横版 timeline 谱系版（按年代分行）
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📝 提示词
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```json
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{
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"type": "horizontal lineup chronology poster",
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"format_override": "horizontal poster, 16:9 or 21:9",
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"row_grouping_by": "decade (1950s / 60s / 70s / 80s / 90s / 2000s / 2010s / 2020s)",
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"use_case": "品牌 anniversary 海报 / 演变史"
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}
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```
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### 何时选这个变体
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- 品牌周年 / 历史海报
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- 想强调「时间轴 + 演变」而非「等级 + 选择」
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- 横屏展示（展览 / 门店墙）
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## 变体 3：3 系列对比表（适合 SKU 较少 / 入门-旗舰对比）
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📝 提示词
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```json
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{
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"type": "3-tier lineup comparison table poster",
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"row_count": 3,
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"rows": ["BASIC / 入门", "PRO / 进阶", "ULTRA / 旗舰"],
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"columns_per_row": 4,
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"extra_columns": ["spec table per tier with checkmarks / dashes"],
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"use_case": "新品发布 / 价位段对比 / B2C 选购指南"
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}
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```
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### 何时选这个变体
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- SKU 数 ≤ 12
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- 用户更需要「性能对比」而非「lineup 全景」
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- 适合官网 / 落地页 / 销售物料
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## 避免事项
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- ❌ 30+ SKU 挤在 1:1 方图 → 必须竖版长图或横版宽图
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- ❌ 产品方向 / 视角不统一 → catalog 感立即崩塌
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- ❌ tier label 用与正文相同字号 → 行无法快速识别
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- ❌ legend key 与产品 thumb 上的 icon 对不上（图例失效）
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- ❌ 产品 thumb 之间间距不均匀 → 视觉杂乱
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- ❌ 产品名拼写错误（catalog 类海报核心信息）
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- ❌ 配色 ≥ 6 主色（应控制在 1 主背景 + 1 主字色 + 1 accent + 至多 6 行 accent）
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- ❌ 把模板里的"PRS Guitars"原样保留而你的品牌不是 PRS → 必须替换 brand name 与所有产品名
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